Ori Firouz believes in going big. In the past five years, he’s built a multi-million dollar private label empire by taking risks, amassing a solid team and by controlling more of the supply process than most would ever think possible.

Overview:

Ori and Kevin discuss Ori’s amazing journey from his start in online marketing to the launch of what is now a private label empire. Ori shares about selling on Amazon ($240,000/month) as well as Newegg, Sears and other Amazon international marketplaces.

Kevin asks Ori what it’s like living in Israel, but owning an international businesses with employees all over the globe. Ori shares the resource he uses to hire staff, and details his process for training them and making them successful. Make sure to listen for the two things Ori says they must do to pass his test before hire–they may surprise you.

Kevin asks Ori about passion, and building relationships with people, and how that has impacted his business. Ori shares about treating people right, and discusses what he does to cultivate loyalty among his team.

Guest Recommended Resources:

Ori recommends Upwork and Onlinejobs.ph for building a team.

Recommended Reading:

Breakthrough Advertising by Euguene M. Schwartz & Martin Edelston

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